OOMAMEE // The Challenge
A Marketplace Bursting with Colors and Flavors
OOMAMEE is an online brand for Far Eastern ingredients, born from a genuine love of Asian food - not as a passing trend, but as a whole culture of flavors, tradition, colors and happy moments.
It's a brand that respects Asian cuisine, but also your kitchen. In an age when we're used to clicking and getting deliveries in no time, the challenge here centered on differentiation and simplicity.
OOMAMEE // The Solution
The Near East
Flavors without borders - we created a portal of inspiration that brings the culinary quality of Tokyo, Bangkok, Hong Kong and Hanoi straight into our home kitchens - whether it's quick and simple or complex and seriously involved.
The box, the delivery, the content - it's all part of a journey of discovery where customers feel like chefs, explorers of cultures and countries, and part of a community that loves food just as much.
Every dish our customer makes is a story, and every ingredient is a little plane ticket to a big, rich culture. Our job was to tell this whole delicious experience simply.
